The Marketing War Plan
CBF Do-it-yourself Marketing War Plan - By Joshua Latimer with Debbie Sardone
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1-Intro
2-Foundational Numbers
3-Goal Base Gap
4-Revenue Credit
5-Low Hanging Fruit
6-Making Vs Keeping
7-Proclamation Of Success
8-Competitive Analysis
9-Customer Avatar
10-Visual Mapping
11-Dollars In The Data
12-Attribution And Follow Up
13-Your Unique Situation
14-The 9 Core Elements
15-Dream 100
16-Your 12 Month Marketing WarPlan
17-BONUS-Employee Marketing
18-BONUS-Customer Activation Rainmaking
19-BONUS-Marketing Lever Ideas
Worksheets For Marketing War Plan